We designed this packaging for a new multi-purpose beauty system. Similar to a sonic toothbrush, it has replaceable heads for cleansing, exfoliating and massaging the face and body. It was created like a book with a sleeve that opens to a tray of all the components. We've since have done different versions for Brookstone, Bed, Bath & Beauty and COSTCO.
We created an original version of the tub for this Pre-training Formula. Then, we designed 2 stick pack boxes for different target audiences and finally we rebranded the line as a more mainstream look and feel. Sometimes the market has to be tested before the right approach is defined.
We created a fun packaging for a soap product for kids which have a prize inside so kids have to wash, wash, wash to get closer to their SudPrize! We also designed limited edition cards and interactive games with characters we created as well as TV commercials.
We designed the packaging for a product for kids that made bathing enjoyable along with learning about animals and playing games. Collectible game cards were included with each package. We also designed other marketing materials and TV commercials.
We created an innovative self training course in the form of portable plastic cards with the help of instructors who teach personal trainers. This also includes a home and travel set while exercising out of the gym. We directed the photoshoot, designed the web site and DVDs along with other marketing materials.